The Pitch: Advertising and marketing news for 10.27.20

The King Agency produced a pair of bookend TV spots for McGeorge Toyota. The 15-second clips, designed to run at the beginning and end of a commercial break, announce recent recognitions that the local auto dealership has received and were developed in collaboration with Broadscope Media.

Red Orange Studio launched a rebrand campaign for LC&J Security Solutions, an IT consulting firm based in Alexandria. Work included a new logo and website. The agency also completed a brand refresh for Faith and Family Church in Richmond and hired Kennedy Street as a fall 2020 intern. She is a student at Savannah College of Art & Design.

Laura Eugley

Springstory handled business rollout and brand development for local nurse practitioner Rachel Duke’s new injectables clinic in Henrico. Work included strategic consulting, identity, social media, content marketing and public relations services. Work Labs handled logo and brand design, and Boulevard Creative developed the business’s website.

Springstory produced a video promoting the second annual Virginia Clean Energy Summit. It also produced a video for Virginia Veterans Services Foundation highlighting its Virginia Veteran Homeless Fund.

Crimson Creative provided digital advertising services for Thrive Coffee. The agency assisted the Richmond nonprofit with advertising on platforms such as Google and Facebook. Work also included rewriting content and adjusting its website.

Addison Clark hired Laura Eugley as a graphic designer. She is a JMU graduate.

BES Studios produced a film of Colonial Williamsburg’s Created Equal stage show. BES shot, edited and color-graded the half-hour film, which was directed for the screen by Colonial Williamsburg’s Stephen Seals.

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