Another mystery grocer in store for Chesterfield, this time at Winterpock Crossing

winterpock1

The Chesterfield Planning Commission is slated to consider a proposed grocery store that would be built at Winterpock Crossing shopping center. (Images courtesy of Chesterfield County)

It looks like another new grocery store could be on its way to Chesterfield.

Atlanta-based SJC Ventures wants to build a roughly 43,000-square-foot grocery store on vacant and partially wooded land at 6851 Lake Harbour Drive, according to a site plan filed with Chesterfield County. The property is part of the Winterpock Crossing shopping center, and the grocery store is proposed to be integrated with that existing development.

The Winterpock grocery store is referred to as an unidentified “first-to-market” concept in records related to the proposal.

The construction timeline for the project is unclear. A phone message left for SJC Ventures Principal Jeff Garrison wasn’t returned Wednesday.

The Winterpock project is one of at least two grocery stores SJC Ventures is planning to build in the county.

The developer is also behind a proposal for the grocery store-anchored Midlothian Depot at the corner of Midlothian Turnpike and Alverser Drive.

Like the Winterpock proposal, Midlothian Depot’s grocery anchor would be housed in a 43,000-square-foot building. The identity of that project’s grocer tenant also has not been revealed. Plans filed for Midlothian Depot also reference a “first-to-market grocery store” as the project’s anchor.

winterpock2

The proposed grocery store would be about 43,000 square feet.

SJC Ventures has a history of building Whole Foods Markets, though Whole Foods already has two stores in the Richmond region. Whole Foods is owned by Amazon, which also owns the Amazon Fresh grocery store chain that hasn’t planted its flag in the Richmond region.

And in Henrico, a mystery grocery store of 43,000 square feet is planning to open at Willow Place shopping center, though there’s no clear indication that the Winterpock, Midlothian Depot and Willow Place stores will be for the same tenant.

Amazon has previously declined to comment to BizSense on its plans for any new stores in the region.

For the Winterpock site, the planning commission is slated at its Oct. 18 meeting to consider a request for a zoning-case amendment and conditional-use planned development for exceptions to parking, signage and architectural standards tied to the grocery store proposal.

The commission will vote on whether to recommend that the Board of Supervisors provide final approval at a later date. Staff recommends approval of the request.

“Staff supports the requested reduction in required parking as the existing shopping center parking lot is heavily underutilized,” the staff report says.

The report states that a bike path is planned to be introduced to the shopping center as part of the project.

SJC is represented in its application by Mark Kronenthal and Kim Lacy of law firm Roth Jackson.

winterpock1

The Chesterfield Planning Commission is slated to consider a proposed grocery store that would be built at Winterpock Crossing shopping center. (Images courtesy of Chesterfield County)

It looks like another new grocery store could be on its way to Chesterfield.

Atlanta-based SJC Ventures wants to build a roughly 43,000-square-foot grocery store on vacant and partially wooded land at 6851 Lake Harbour Drive, according to a site plan filed with Chesterfield County. The property is part of the Winterpock Crossing shopping center, and the grocery store is proposed to be integrated with that existing development.

The Winterpock grocery store is referred to as an unidentified “first-to-market” concept in records related to the proposal.

The construction timeline for the project is unclear. A phone message left for SJC Ventures Principal Jeff Garrison wasn’t returned Wednesday.

The Winterpock project is one of at least two grocery stores SJC Ventures is planning to build in the county.

The developer is also behind a proposal for the grocery store-anchored Midlothian Depot at the corner of Midlothian Turnpike and Alverser Drive.

Like the Winterpock proposal, Midlothian Depot’s grocery anchor would be housed in a 43,000-square-foot building. The identity of that project’s grocer tenant also has not been revealed. Plans filed for Midlothian Depot also reference a “first-to-market grocery store” as the project’s anchor.

winterpock2

The proposed grocery store would be about 43,000 square feet.

SJC Ventures has a history of building Whole Foods Markets, though Whole Foods already has two stores in the Richmond region. Whole Foods is owned by Amazon, which also owns the Amazon Fresh grocery store chain that hasn’t planted its flag in the Richmond region.

And in Henrico, a mystery grocery store of 43,000 square feet is planning to open at Willow Place shopping center, though there’s no clear indication that the Winterpock, Midlothian Depot and Willow Place stores will be for the same tenant.

Amazon has previously declined to comment to BizSense on its plans for any new stores in the region.

For the Winterpock site, the planning commission is slated at its Oct. 18 meeting to consider a request for a zoning-case amendment and conditional-use planned development for exceptions to parking, signage and architectural standards tied to the grocery store proposal.

The commission will vote on whether to recommend that the Board of Supervisors provide final approval at a later date. Staff recommends approval of the request.

“Staff supports the requested reduction in required parking as the existing shopping center parking lot is heavily underutilized,” the staff report says.

The report states that a bike path is planned to be introduced to the shopping center as part of the project.

SJC is represented in its application by Mark Kronenthal and Kim Lacy of law firm Roth Jackson.

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Thomas Nelson
Thomas Nelson
1 year ago

I still say it’s Amazon Fresh, especially now given the rendering which features pretty similar exterior design and color schemes (white and light green) as the Amazon Fresh up in Fairfax, seems consistent with their store design

Justin Reynolds
Justin Reynolds
1 year ago
Reply to  Thomas Nelson

Agreed, and there aren’t too many other grocery retailers who would be new to the market and interested in Richmond given how over groceried we are. Amazon Fresh is essentially an extension of Whole Foods, given it’s the same parent company, and it makes sense they’d want more market share.

Mike Conrad
Mike Conrad
1 year ago

The layout and configuration of these new shopping plazas indicate that we’ve learned exactly nothing since the 1950s.

Sandra Higgins
Sandra Higgins
1 year ago

Another grocery store in this area! Where it’s going 36o and across from Winterpock it’s going to make traffic worse. Chesterfield can’t keep up with it now and it’s bad. People turning in there at 5:00 traffic is going to be a nightmare trying to go home from work!