
Beet Box is moving into the recently vacated North End Juice Co. space at 2400 Jefferson Ave. (Photo by Jackie DiBartolomeo)
Two local juice and smoothie shops have swapped places in Church Hill.
The Beet Box plans to open next month at 2400 Jefferson Ave., a storefront recently vacated by North End Juice Co.
It’ll be a second location for Beet Box, joining its original store at 2611 W. Cary St. in Carytown.
Beet Box was founded in 2019 by Ashley Lewis and Antione “Roc” Meredith and offers a range of vegan and vegetarian smoothies, juices and breakfast food.
At just under 1,000 square feet, the Jefferson Avenue space is nearly turnkey for Beet Box, Lewis said. Renovations will mostly include a few upgrades to existing equipment and adding some color to match its Cary Street location.
“It’s already been outfitted for what we’re doing,” Lewis said. “Renovation will include art and some vibrant vibes to the space.”
Lewis, who became sole owner of Beet Box in 2022, said the company has had its eye on expansion for a while.
When North End Juice Co. announced it was leaving the Church Hill location late last year, Lewis knew it was the right time and place for a new location. She said she and her staff have long loved the Church Hill neighborhood.
Daniil Kleyman, who developed and owns 2400 Jefferson Ave., said North End Juice Co.’s lease expired after five years and the shop chose to focus efforts on its Museum District location at 718 N. Cleveland St., which remains open. North End Juice Co. owners could not be reached for comment.
Beet Box previously had a second location at Hatch Local, a now-shuttered food hall at 400-414 Hull Street in Manchester.
While the food hall iteration of Beet Box didn’t pan out, the company aims to open the Church Hill location with some new menu items.
In addition to the existing menu of beetroot smoothies, kale juices, matcha smoothie bowls and more, the new Beet Box will offer some meat options, a first for the previously all-vegan and vegetarian juice shop.
Customers have been asking for meat options for a while, Lewis said. Turkey and chicken items will be available when the shop opens in February.
Two or three Beet Box employees will be stationed at the Church Hill location. The team is excited to get started in a fresh space, Lewis said.
“We’re just bringing our Beet Box vibe to Church Hill,” she said. “We have such an outstanding team, and they’re a huge part of why the business has been as successful as it has.”
Once it makes its debut in February, the new Beet Box will be open daily from 8:30 a.m. to 4:30 p.m.
Brokers Nathan Hughes and Rob Brown of Sperity Real Estate Ventures handled the Beet Box lease negotiations.

Beet Box is moving into the recently vacated North End Juice Co. space at 2400 Jefferson Ave. (Photo by Jackie DiBartolomeo)
Two local juice and smoothie shops have swapped places in Church Hill.
The Beet Box plans to open next month at 2400 Jefferson Ave., a storefront recently vacated by North End Juice Co.
It’ll be a second location for Beet Box, joining its original store at 2611 W. Cary St. in Carytown.
Beet Box was founded in 2019 by Ashley Lewis and Antione “Roc” Meredith and offers a range of vegan and vegetarian smoothies, juices and breakfast food.
At just under 1,000 square feet, the Jefferson Avenue space is nearly turnkey for Beet Box, Lewis said. Renovations will mostly include a few upgrades to existing equipment and adding some color to match its Cary Street location.
“It’s already been outfitted for what we’re doing,” Lewis said. “Renovation will include art and some vibrant vibes to the space.”
Lewis, who became sole owner of Beet Box in 2022, said the company has had its eye on expansion for a while.
When North End Juice Co. announced it was leaving the Church Hill location late last year, Lewis knew it was the right time and place for a new location. She said she and her staff have long loved the Church Hill neighborhood.
Daniil Kleyman, who developed and owns 2400 Jefferson Ave., said North End Juice Co.’s lease expired after five years and the shop chose to focus efforts on its Museum District location at 718 N. Cleveland St., which remains open. North End Juice Co. owners could not be reached for comment.
Beet Box previously had a second location at Hatch Local, a now-shuttered food hall at 400-414 Hull Street in Manchester.
While the food hall iteration of Beet Box didn’t pan out, the company aims to open the Church Hill location with some new menu items.
In addition to the existing menu of beetroot smoothies, kale juices, matcha smoothie bowls and more, the new Beet Box will offer some meat options, a first for the previously all-vegan and vegetarian juice shop.
Customers have been asking for meat options for a while, Lewis said. Turkey and chicken items will be available when the shop opens in February.
Two or three Beet Box employees will be stationed at the Church Hill location. The team is excited to get started in a fresh space, Lewis said.
“We’re just bringing our Beet Box vibe to Church Hill,” she said. “We have such an outstanding team, and they’re a huge part of why the business has been as successful as it has.”
Once it makes its debut in February, the new Beet Box will be open daily from 8:30 a.m. to 4:30 p.m.
Brokers Nathan Hughes and Rob Brown of Sperity Real Estate Ventures handled the Beet Box lease negotiations.
Hopefully they will be open more and have more consistent hours than the previous tenant.
Couldn’t count on North End to be open. The new hours sound great! Please keep outdoor seating, too.
North End Juice needs to retrain its employees on what “service” entails. The product is very good. Blue Suede Shoes Smoothies are awesome. The breakfast Burrito can feed two.