Project Snapshot: Woolridge Landing taking shape near Swift Creek Reservoir

WoolridgeLanding Drone v1

Development is progressing for Woolridge Landing, a 120-acre project taking shape near Swift Creek Reservoir. (Photos courtesy StyleCraft Homes)

Five years after it was first proposed, a scaled-down version of a senior-centric development near Woodlake in Chesterfield is beginning to take shape.

Construction is underway on what’s ultimately planned to total 165 age-restricted homes from local builder StyleCraft Homes at Woolridge Landing, a 120-acre development along the west side of Woolridge Road at its intersection with Timber Bluff Parkway.

The development by Woolridge Investment Co., a group of investors led by developer Don Balzer Jr., already includes the recently opened Watercrest Richmond, a 98-unit assisted living and memory care facility from Florida-based Watercrest Senior Living Group.

Also planned are 10 single-family homes by Powhatan-based Clay Street Builders, in addition to StyleCraft’s single-level homes for residents aged 55 and up.

WoolridgeLanding RevisedSitePlan

A revised site plan for the project, which was reduced in density since it was first proposed. (County documents)

Originally proposed in 2018 for as many as 215 homes, including townhomes and a medical office building that have been removed, Woolridge Landing was scaled down in terms of density and uses in response to concerns from neighboring property owners about traffic and environmental impacts.

Richard Kuhn

Richard Kuhn

StyleCraft President Richard Kuhn, whose company has worked with Balzer before on the nearby Cambria Cove subdivision, credited the namesake of longtime engineering firm Balzer and Associates with responding to those concerns and getting the project across the finish line.

“It was just a very intense zoning process,” Kuhn said. “There was a lot of opposition, but I think that Don did an excellent job working with the surrounding neighbors and the county to meet in the middle and ultimately produce a really viable project for the area.”

Balzer, who retired from his namesake firm in 2005 and is now a developer and partner with Powhatan-based Benchmark Construction, could not be reached last week.

Filling a wooded tract around Spring Creek Baptist Church across Swift Creek Reservoir from Genito Road, Woolridge Landing kicked off with  Watercrest Richmond, which opened in April. The roughly 8-acre Watercrest site was sold to the development group for $1.4 million in early 2021. The property is now assessed by the county at nearly $21 million, including the improvements.

WoolridgeLanding Drone v3

A southward view of the site.

The 10 single-family lots for Clay Street Builders are located closer to the reservoir.

StyleCraft opened a model home and completed four spec homes onsite earlier this year while starting development on two more sections.

One of the 55-and-up homes StyleCraft is building at Woolridge Landing.

The Lakeside-based firm is building two versions of its patio-style homes. The 40- and 50-foot-wide homes start in the $490,000s with two or more bedrooms and bathrooms, two-car garages and 1,600 to 2,800 square feet of living space. The homes also include outdoor living spaces.

Community amenities will include a clubhouse with fitness center and pool, pickleball courts, walking trails and a dog park.

Kuhn said the homes would be a similar product to what StyleCraft has built in Greenwich Village at Foxcreek and at Ashford Hills, two other 55-plus communities in the area.

WoolridgeLanding Partners v3

Pictured from left: Matt Ohlschlager, Don Balzer, Richard Kuhn and Tim Jones.

Balzer and Associates’ Andy Scherzer represented the development group in the rezoning, and Matt Ohlschlager and Tim Jones with C&F Bank handled the project’s financing. When the original plan was proposed in 2018, Balzer described it as a $14 million project.

Meanwhile, StyleCraft is adding to its workload on both sides of the river, with 420 townhomes and apartments in the works in Chesterfield’s Rockwood area, and 160 townhomes planned in Henrico off Chamberlayne Road near Azalea Avenue.

WoolridgeLanding Drone v1

Development is progressing for Woolridge Landing, a 120-acre project taking shape near Swift Creek Reservoir. (Photos courtesy StyleCraft Homes)

Five years after it was first proposed, a scaled-down version of a senior-centric development near Woodlake in Chesterfield is beginning to take shape.

Construction is underway on what’s ultimately planned to total 165 age-restricted homes from local builder StyleCraft Homes at Woolridge Landing, a 120-acre development along the west side of Woolridge Road at its intersection with Timber Bluff Parkway.

The development by Woolridge Investment Co., a group of investors led by developer Don Balzer Jr., already includes the recently opened Watercrest Richmond, a 98-unit assisted living and memory care facility from Florida-based Watercrest Senior Living Group.

Also planned are 10 single-family homes by Powhatan-based Clay Street Builders, in addition to StyleCraft’s single-level homes for residents aged 55 and up.

WoolridgeLanding RevisedSitePlan

A revised site plan for the project, which was reduced in density since it was first proposed. (County documents)

Originally proposed in 2018 for as many as 215 homes, including townhomes and a medical office building that have been removed, Woolridge Landing was scaled down in terms of density and uses in response to concerns from neighboring property owners about traffic and environmental impacts.

Richard Kuhn

Richard Kuhn

StyleCraft President Richard Kuhn, whose company has worked with Balzer before on the nearby Cambria Cove subdivision, credited the namesake of longtime engineering firm Balzer and Associates with responding to those concerns and getting the project across the finish line.

“It was just a very intense zoning process,” Kuhn said. “There was a lot of opposition, but I think that Don did an excellent job working with the surrounding neighbors and the county to meet in the middle and ultimately produce a really viable project for the area.”

Balzer, who retired from his namesake firm in 2005 and is now a developer and partner with Powhatan-based Benchmark Construction, could not be reached last week.

Filling a wooded tract around Spring Creek Baptist Church across Swift Creek Reservoir from Genito Road, Woolridge Landing kicked off with  Watercrest Richmond, which opened in April. The roughly 8-acre Watercrest site was sold to the development group for $1.4 million in early 2021. The property is now assessed by the county at nearly $21 million, including the improvements.

WoolridgeLanding Drone v3

A southward view of the site.

The 10 single-family lots for Clay Street Builders are located closer to the reservoir.

StyleCraft opened a model home and completed four spec homes onsite earlier this year while starting development on two more sections.

One of the 55-and-up homes StyleCraft is building at Woolridge Landing.

The Lakeside-based firm is building two versions of its patio-style homes. The 40- and 50-foot-wide homes start in the $490,000s with two or more bedrooms and bathrooms, two-car garages and 1,600 to 2,800 square feet of living space. The homes also include outdoor living spaces.

Community amenities will include a clubhouse with fitness center and pool, pickleball courts, walking trails and a dog park.

Kuhn said the homes would be a similar product to what StyleCraft has built in Greenwich Village at Foxcreek and at Ashford Hills, two other 55-plus communities in the area.

WoolridgeLanding Partners v3

Pictured from left: Matt Ohlschlager, Don Balzer, Richard Kuhn and Tim Jones.

Balzer and Associates’ Andy Scherzer represented the development group in the rezoning, and Matt Ohlschlager and Tim Jones with C&F Bank handled the project’s financing. When the original plan was proposed in 2018, Balzer described it as a $14 million project.

Meanwhile, StyleCraft is adding to its workload on both sides of the river, with 420 townhomes and apartments in the works in Chesterfield’s Rockwood area, and 160 townhomes planned in Henrico off Chamberlayne Road near Azalea Avenue.

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George MacGuffin
George MacGuffin
9 months ago

Who needs trees, plants, and soil around a drinking water reservoir anyway? We need more runoff, more asphalt, more vinyl, and a lot more vanilla!

Shawn Harper
Shawn Harper
9 months ago

Now, now… it’s not right on the resrvoir, and that ship has sailed anyway. There’s a lot of buffer nonetheless. Snobbish aside, maybe we DO need more vanilla!! Demand for homes is high, and that demand is real families who want to live in a nice place — with less asphalt and runoff than —- THE CITY. The thing is, unless there’s a HOA that mandates Vanilla (which I DO think must go on there, “here’s your pallet of approved beiges — you choose!” — there is no reason why things HAVE to be this way. As far as vinyl… Read more »

Shawn Harper
Shawn Harper
9 months ago

The irony is that photo of a sample 55+ home is an iteration of EXACTLY what is in high demand among today’s youth — the starter home in the suburbs. How many times have I heard or read from people that the newly married 30 somethings just want A place, preferably in a decent suburb? That they don’t need much, certainly can’t afford much, and what they want resembles what a lot of older people want to downsize to. And how short a time ago was it, ten years? That I was pointing out there there were all these marginal… Read more »

George MacGuffin
George MacGuffin
9 months ago
Reply to  Shawn Harper

There is a patio/age-restricted home development near Winterfield/Robious.
I’m more than certain that their value has increased. Because they are homes people find desirable. Not more uninspired throw-away 90’s era garage-faced designs (future tear-downs for sure). At +55, why waste $500K on these boxes? I’d sooner take up stunt hang-gliding, long-rope bungee jumping, heck, might as well move into a managed living center at least their tapioca is spiced with cinnamon.

Shawn Harper
Shawn Harper
9 months ago

I think your last clause is very clever 🙂 I don’t know about the development you are talking about, but just the mention of “Robious” already makes it sound desirable. As far as me personally, if I were 55+, there’s NO WAY I would consider these things for $500k+ for several reasons — I never understood the appeal of 55+ neighborhoods for one thing; if I did I’d want to live in somewhere like Carlsbad where my grandparents did in the 1970 (Garage was used as woodworking shop) — their home, BTW, was a doublewide, lacking in all character, but… Read more »