Brewery targets adventurous imbibers

Strangeways is rolling out new "Curiosities" each week. (Photos by Burl Rolett)

Strangeways is rolling out new “Curiosities” each week. (Photos by Burl Rolett)

A local brewer is hoping small batches of peach, cantaloupe and chocolate-infused beers will pique Richmond beer drinkers’ curiosity.

Strangeways Brewing, which opened in late May on Dabney Road, is releasing new beers every Wednesday in a campaign it calls “Curiosities.” Founder Neil Burton said the tastings are part of the brewery’s “soft opening,” now in its fifth week. The company has advertised only on social media and has yet to host any sort of grand opening event.

“We haven’t been promoting the tasting, we’ve really just been promoting our brand,” Burton said. “We wanted to make sure we had a fair number of beers to serve so if people come out for a big event like that they come out and there’s a reason to come out.”

The small-batch beers are stored in barrels that fit a little more than five gallons each.

The small-batch beers are stored in barrels that fit a little more than five gallons each.

The unconventional brews are variations on Strangeways’ flagship beers, with flavors added after the original beers have finished brewing.

Brewers Mike Hiller and Chris Cawthon have been working through a backlog of ideas, trying peach, pineapple, berry and chocolate flavors.

“It’s just kind of a cool concept they came up with,” Burton said. “My brewers have been experimenting with this idea for a while, and we’ve talked about doing it for a long time, probably since I met them.”

Burton unveiled his first batch of Curiosities on June 19. All three of the small-batch beers were gone by the next day. Despite their popularity, however, Burton doesn’t anticipate producing any of the beers for distribution outside of the brewery.

“It’s going to be very, very difficult to translate on a larger scale,” he said. “We’re really dedicated to producing beer for the restaurants and getting any beer that we make in any quantity to them first.”

Strangeways, which is carried by Brown Distributing, is on tap at more than 50 area restaurants. Burton hopes to begin bottling this fall.

The brand on Friday released a fourth flagship beer after the requisite quality control tasting process.

“We had to make sure it’s okay,” Burton said. “It’s part of our job.”

Strangeways is rolling out new "Curiosities" each week. (Photos by Burl Rolett)

Strangeways is rolling out new “Curiosities” each week. (Photos by Burl Rolett)

A local brewer is hoping small batches of peach, cantaloupe and chocolate-infused beers will pique Richmond beer drinkers’ curiosity.

Strangeways Brewing, which opened in late May on Dabney Road, is releasing new beers every Wednesday in a campaign it calls “Curiosities.” Founder Neil Burton said the tastings are part of the brewery’s “soft opening,” now in its fifth week. The company has advertised only on social media and has yet to host any sort of grand opening event.

“We haven’t been promoting the tasting, we’ve really just been promoting our brand,” Burton said. “We wanted to make sure we had a fair number of beers to serve so if people come out for a big event like that they come out and there’s a reason to come out.”

The small-batch beers are stored in barrels that fit a little more than five gallons each.

The small-batch beers are stored in barrels that fit a little more than five gallons each.

The unconventional brews are variations on Strangeways’ flagship beers, with flavors added after the original beers have finished brewing.

Brewers Mike Hiller and Chris Cawthon have been working through a backlog of ideas, trying peach, pineapple, berry and chocolate flavors.

“It’s just kind of a cool concept they came up with,” Burton said. “My brewers have been experimenting with this idea for a while, and we’ve talked about doing it for a long time, probably since I met them.”

Burton unveiled his first batch of Curiosities on June 19. All three of the small-batch beers were gone by the next day. Despite their popularity, however, Burton doesn’t anticipate producing any of the beers for distribution outside of the brewery.

“It’s going to be very, very difficult to translate on a larger scale,” he said. “We’re really dedicated to producing beer for the restaurants and getting any beer that we make in any quantity to them first.”

Strangeways, which is carried by Brown Distributing, is on tap at more than 50 area restaurants. Burton hopes to begin bottling this fall.

The brand on Friday released a fourth flagship beer after the requisite quality control tasting process.

“We had to make sure it’s okay,” Burton said. “It’s part of our job.”

This story is for our paid subscribers only. Please become one of the thousands of BizSense Pro readers today!

Your subscription has expired. Renew now by choosing a subscription below!

For more informaiton, head over to your profile.

Profile


SUBSCRIBE NOW

 — 

 — 

 — 

TERMS OF SERVICE:

ALL MEMBERSHIPS RENEW AUTOMATICALLY. YOU WILL BE CHARGED FOR A 1 YEAR MEMBERSHIP RENEWAL AT THE RATE IN EFFECT AT THAT TIME UNLESS YOU CANCEL YOUR MEMBERSHIP BY LOGGING IN OR BY CONTACTING [email protected].

ALL CHARGES FOR MONTHLY OR ANNUAL MEMBERSHIPS ARE NONREFUNDABLE.

EACH MEMBERSHIP WILL ONLY FUNCTION ON UP TO 3 MACHINES. ACCOUNTS ABUSING THAT LIMIT WILL BE DISCONTINUED.

FOR ASSISTANCE WITH YOUR MEMBERSHIP PLEASE EMAIL [email protected]




Return to Homepage

Subscribe
Notify of
guest

0 Comments
oldest
newest most voted
Inline Feedbacks
View all comments