Martin Agency wins big, Madison + Main’s Dave Saunders named Ad Person of the Year.
The Richmond Ad Club handed out its coveted Cannonball Awards Friday, honoring some of the best work of 2008 in the city’s bustling advertising and branding community.
Taking home Best In Show in advertising was The Martin Agency, with a comic-book themed poster series for homeless-advocacy group Homeward and its “But True” campaign. Martin also won Best in Show in design for its X Games “This Side Up” work, as well as its interactive Web development for tire manufacturer BF Goodrich’s sponsorship of the SCORE Baja 1000 race.
The Virginia Commonwealth School of Mass Communications and its affiliated VCU Brandcenter were also donned with cannonballs, with the Best in Show award going to Brandcenter students for their advertising work on DiGiorno for One pizzas.
“While we saw a strong showing from The Martin Agency, there was some equally great work coming from many of the smaller but highly-talented shops,” said Sharif Ewees, outgoing president of the Richmond Ad Club. “Considering the overarching economic news these days, Richmond’s creative community proved that nothing will stop it from producing incredible work for its clients.”
Some other show highlights (though not all of them):
– Dave Saunders, President and Chief Idea Officer at Madison + Main Advertising and New Media, was named Ad Person of the Year. Saunders received the award for his effort to connect the advertising community both online and in reality. He is a staunch proponent of the use of Twitter (@madmain), Facebook and other social-networking technologies, and recently created a Happy Hour event for those in the new media community. Of the honor, he says, “Winning the Richmond Ad Club Ad Person of the Year has completely left me speechless and humbled, and neither is an easy thing to do. Obviously, I’m thrilled with all of my Madison and Main-iacs, the brightest, hardest-working creative team in the world. Any award I get is really a reflection of the work they do. I share this award with them. However, it will remain firmly planted on my desk.”
– The VCU Brandcenter’s Matthew Smith was awarded the Harry Jacobs scholarship, which recognizes a student with a bright future in the advertising industry. The award is for $5,000 and is given by the Ad Club in conjunction with The Martin Agency. Funds for the scholarship are raised through the Ad Club’s annual golf tournament and speaker events. Smith plans to use the scholarship money to develop a creativity merit badge for and promote the Boy Scout camp where he worked.
– The Ad Club also announced its new president, Karol Tompkins. She is an executive search recruiter at The BOSS Group, a Richmond firm specializing in the placement of senior-level marketing and creative talent.
About the Richmond Ad Club: Founded in 1960, the Richmond Ad Club is a dynamic organization of advertising professionals serving the Richmond, Virginia advertising community. The Ad Club is dedicated to the betterment of the advertising industry in its area and throughout the Southeast. Its mission: “To unite our ad community through service endeavors, education and the celebration of creativity.”
Would have enjoyed seeing their work…
“Saunders received the award for his effort to connect the advertising community both online and in reality. He is a staunch proponent of the use of Twitter (@madmain), Facebook and other social-networking technologies” No offense, but your awarding someone who has a skill that any college/teenager is a pro at, a forth year college girl probably has the more experience with these very complex platforms. Facebook took me years to master. I even majored in it and have a phd in twitter. Has the world gone mad. I chuckle every time I see a firm acting as an expert of… Read more »
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