Dry cleaner goes pro bono for jobless

drycleaningIf you can’t find a job, at least you can have a clean suit.

Puritan Cleaners is offering free dry cleaning to unemployed workers through the end of August.

Customers who bring a letter from the Virginia Unemployment Commission or their previous employer can have a suit and two dress shirts, or two regular dresses, pressed and cleaned each week.

With unemployment on the rise, the promotion is a well-timed marketing device and could pay off with customer loyalty once the beneficiaries find jobs. Other companies have run similar promotions; for example, tax preparers offered discounts and freebies to Qimonda and Circuit City employees.

But community outreach is nothing new for Puritan, which has run charitable programs for years, most notably Coats for Kids.

“Helping our neighbors in their time of need is just the right thing to do,” said President Gary Glover in a news release.

“We hope in some small way, we can help them get a new job.”

drycleaningIf you can’t find a job, at least you can have a clean suit.

Puritan Cleaners is offering free dry cleaning to unemployed workers through the end of August.

Customers who bring a letter from the Virginia Unemployment Commission or their previous employer can have a suit and two dress shirts, or two regular dresses, pressed and cleaned each week.

With unemployment on the rise, the promotion is a well-timed marketing device and could pay off with customer loyalty once the beneficiaries find jobs. Other companies have run similar promotions; for example, tax preparers offered discounts and freebies to Qimonda and Circuit City employees.

But community outreach is nothing new for Puritan, which has run charitable programs for years, most notably Coats for Kids.

“Helping our neighbors in their time of need is just the right thing to do,” said President Gary Glover in a news release.

“We hope in some small way, we can help them get a new job.”

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