Building on baby boomers’ demands

After chatting for just a few weeks, a locally-based homebuilder that specializes in planned communities for senior citizens is merging with one of the most active local builders.

The Tascon Group is merging its operations with Eagle Construction of Virginia.

“Our demographics are very similar, although we approach things slightly differently,” said Steve Settlage, president and founder of Tascon. “With the current demographic trends, the aging baby boomer is very compelling.”

Settlage said Tascon, which has 10 employees, would continue to build in communities that it had in the pipeline and that Eagle might be building. The exact finances of the merger haven’t been worked out fully, Settlage said.

Bud Ohly
, a founder at Eagle, said Tascon will help strengthen his company’s “active adult” segment.

“Tascon has had a lot of success with age-targeted home buyers. They have a fairly limited product line, and we will look to expand that,” Ohly said.

Ohly said Tascon might be a division within Eagle, perhaps named Tascon Eagle Active Adult Communities.

“Active adult” communities generally refer to those that are aimed at buyers older than 55.

None of Tascon’s communities have age restrictions, but some of Eagle’s do, Ohly said.

“As folks age, they have different needs,” Ohly explained. “It’s not uncommon for folks to want to avoid the headaches associated with the upkeep of a home, like taking care of a yard,” he said.

“The homes are typically one-level with clubhouses and pools. And the maintenance is provided by the communities.”

Eagle will be adding its own style of homes to current and planned Tascon developments, Ohly said. “We will take them, and that platform, to the Charlottesville and Tidewater region, and possibly Williamsburg,” Ohly said.

Aaron Kremer is the BizSense editor. Please send news tips to Editor (at) richmondbizsense.com.

After chatting for just a few weeks, a locally-based homebuilder that specializes in planned communities for senior citizens is merging with one of the most active local builders.

The Tascon Group is merging its operations with Eagle Construction of Virginia.

“Our demographics are very similar, although we approach things slightly differently,” said Steve Settlage, president and founder of Tascon. “With the current demographic trends, the aging baby boomer is very compelling.”

Settlage said Tascon, which has 10 employees, would continue to build in communities that it had in the pipeline and that Eagle might be building. The exact finances of the merger haven’t been worked out fully, Settlage said.

Bud Ohly
, a founder at Eagle, said Tascon will help strengthen his company’s “active adult” segment.

“Tascon has had a lot of success with age-targeted home buyers. They have a fairly limited product line, and we will look to expand that,” Ohly said.

Ohly said Tascon might be a division within Eagle, perhaps named Tascon Eagle Active Adult Communities.

“Active adult” communities generally refer to those that are aimed at buyers older than 55.

None of Tascon’s communities have age restrictions, but some of Eagle’s do, Ohly said.

“As folks age, they have different needs,” Ohly explained. “It’s not uncommon for folks to want to avoid the headaches associated with the upkeep of a home, like taking care of a yard,” he said.

“The homes are typically one-level with clubhouses and pools. And the maintenance is provided by the communities.”

Eagle will be adding its own style of homes to current and planned Tascon developments, Ohly said. “We will take them, and that platform, to the Charlottesville and Tidewater region, and possibly Williamsburg,” Ohly said.

Aaron Kremer is the BizSense editor. Please send news tips to Editor (at) richmondbizsense.com.

Your subscription has expired. Renew now by choosing a subscription below!

For more informaiton, head over to your profile.

Profile


SUBSCRIBE NOW

TERMS OF SERVICE:

ALL MEMBERSHIPS RENEW AUTOMATICALLY. YOU WILL BE CHARGED FOR A 1 YEAR MEMBERSHIP RENEWAL AT THE RATE IN EFFECT AT THAT TIME UNLESS YOU CANCEL YOUR MEMBERSHIP BY LOGGING IN OR BY CONTACTING [email protected]

ALL CHARGES FOR MONTHLY OR ANNUAL MEMBERSHIPS ARE NONREFUNDABLE.

EACH MEMBERSHIP WILL ONLY FUNCTION ON UP TO 3 MACHINES. ACCOUNTS ABUSING THAT LIMIT WILL BE DISCONTINUED.

FOR ASSISTANCE WITH YOUR MEMEBERSHIP PLEASE EMAIL [email protected]




Return to Homepage

Subscribe
Notify of
guest
1 Comment
oldest
newest most voted
Inline Feedbacks
View all comments
Bruce Hobart
Bruce Hobart
12 years ago

Congratulations, Steve. I’ve wondered how you were doing, fine it appears! You’ve aligned yourself with one of Richmond’s premier groups!

Bruce