Maiden Motion will open at 1320 W. Cary St. near VCU. (Photos by Mike Platania)
A career change away from the lobbying world is the impetus for the Fan’s newest fitness studio.
Maiden Motion, which will offer barre and dance classes, is preparing to open at 1320 W. Cary St.
Anna Luke, who is relocating to Richmond from Washington, D.C., is Maiden Motion’s owner. Luke said she’d been teaching barre classes in the Northern Virginia and D.C. areas for years, and is leaving a corporate job to open the Fan studio.
Anna Luke
“It’s an exciting career change, and a total 180 from lobbying and corporate affairs,” she said. “Once I had this idea, (for my own studio) it was like, well I can’t afford to do it in D.C. and Richmond seemed more doable.”
Luke said Maiden Motion’s classes are designed to be a bit more high energy than those of traditional barre studios.
“The barre classes will be higher cardio than many of the major franchise brands, while still using the strength and balance stuff that barre’s based on,” she said.
“The dance classes are like Zumba for millennials. I try to have choreography in that sweet spot of not being too silly or trying to be too sexy. I try to make it widely accessible.”
Rendering of Maiden Motion’s lounge/lobby area.
Maiden Motion is leasing about 2,000 square feet next to Little Mexico Restaurant. Broker Lindsay Barden of Dark Horse|CRE represented Maiden Motion in lease negotiations.
Luke said she’d like to have about 32 classes per week, with drop-in rates for students being $10 and non-students $20. The studio is aiming for an August grand opening.
Maiden Motion will be at least the second locally owned barre studio to open in the city in recent months, joining City Barre, which opened in Scott’s Addition last fall.
Maiden Motion will open at 1320 W. Cary St. near VCU. (Photos by Mike Platania)
A career change away from the lobbying world is the impetus for the Fan’s newest fitness studio.
Maiden Motion, which will offer barre and dance classes, is preparing to open at 1320 W. Cary St.
Anna Luke, who is relocating to Richmond from Washington, D.C., is Maiden Motion’s owner. Luke said she’d been teaching barre classes in the Northern Virginia and D.C. areas for years, and is leaving a corporate job to open the Fan studio.
Anna Luke
“It’s an exciting career change, and a total 180 from lobbying and corporate affairs,” she said. “Once I had this idea, (for my own studio) it was like, well I can’t afford to do it in D.C. and Richmond seemed more doable.”
Luke said Maiden Motion’s classes are designed to be a bit more high energy than those of traditional barre studios.
“The barre classes will be higher cardio than many of the major franchise brands, while still using the strength and balance stuff that barre’s based on,” she said.
“The dance classes are like Zumba for millennials. I try to have choreography in that sweet spot of not being too silly or trying to be too sexy. I try to make it widely accessible.”
Rendering of Maiden Motion’s lounge/lobby area.
Maiden Motion is leasing about 2,000 square feet next to Little Mexico Restaurant. Broker Lindsay Barden of Dark Horse|CRE represented Maiden Motion in lease negotiations.
Luke said she’d like to have about 32 classes per week, with drop-in rates for students being $10 and non-students $20. The studio is aiming for an August grand opening.
Maiden Motion will be at least the second locally owned barre studio to open in the city in recent months, joining City Barre, which opened in Scott’s Addition last fall.