Rebkee digs in on new Short Pump project with Fink’s as anchor tenant

west village construction scaled

An aerial view of the West Village mixed-use development site in February 2023 in Short Pump. (Photo courtesy of Rebkee)

With work just kicking off at its new mixed-use project in Short Pump, local developer Rebkee has announced an anchor commercial tenant that will add some sparkle to the center.

Construction began last month on West Village, which is planned to include 50,000 square feet of commercial space as well as about 100 two-over-two condos at the intersection of West Broad Street and Gayton Road.

9.30R Rebkee Dan Hargett

Dan Hargett

Fink’s Jewelers plans to open a store in an 8,500-square-foot anchor space at the development, Rebkee announced last week.

Dan Hargett, a Rebkee principal, said West Village is estimated to cost more than $50 million to build.

West Village is being built on a 12-acre site at 12120 W. Broad St. The property is across the street from GreenGate shopping center. Rebkee is developing the site in partnership with property owner SKM LLC, which acquired the land for $5.9 million in 2020.

Venture Construction Co. is the project’s general contractor. Norfolk-based Tymoff+Moss Architects is designing the project and Kimley-Horn is the civil engineer.

The commercial portion of West Village is expected to be completed in the fall, and construction on the condos is slated to start later this year, Hargett said.

He declined to comment further on commercial leasing at the development. The development’s currently planned commercial square footage is on the lower end of early plans for the development shared with BizSense in late 2021.

Hargett said the condos are still in the planning stage and he didn’t have price points or floor plans to share. A news release referred to the condos as the “high-end residential component” to the development.

west village rendering

A rendering of West Village, an upcoming mixed-use development at West Broad Street and Gayton Road in Short Pump. (Image courtesy of Rebkee)

The existing Fink’s store at Short Pump Town Center will be relocated to the new development, according to Fink’s spokeswoman Lindsey Sinozich.

An exact opening date hasn’t been set but the store is expected to open at West Village within the next 12 months.

The new location will be more than twice as large as the current Short Pump outpost and the company plans to expand its jewelry, watch and diamond offerings in the new space, Sinozich said in an email.

“The new store will offer a larger selection, private and semi-private shopping areas and ample room for customers to spend time in the store and relax in our many hospitality areas. Shopping patterns have changed and we want to evolve with our customer expectations and provide the highest level of customer service,” she said.

Fink’s first opened its Short Pump mall store in 2003. It’s on the ground level near Dillard’s.

The Roanoke-based jeweler has stores in Virginia, North Carolina and Tennessee. The Short Pump store is the company’s only location in the Richmond region. A Chesterfield Towne Center store shuttered in 2020.

Connie Jordan Nielsen of Thalhimer is handling leasing at West Village.

west village construction scaled

An aerial view of the West Village mixed-use development site in February 2023 in Short Pump. (Photo courtesy of Rebkee)

With work just kicking off at its new mixed-use project in Short Pump, local developer Rebkee has announced an anchor commercial tenant that will add some sparkle to the center.

Construction began last month on West Village, which is planned to include 50,000 square feet of commercial space as well as about 100 two-over-two condos at the intersection of West Broad Street and Gayton Road.

9.30R Rebkee Dan Hargett

Dan Hargett

Fink’s Jewelers plans to open a store in an 8,500-square-foot anchor space at the development, Rebkee announced last week.

Dan Hargett, a Rebkee principal, said West Village is estimated to cost more than $50 million to build.

West Village is being built on a 12-acre site at 12120 W. Broad St. The property is across the street from GreenGate shopping center. Rebkee is developing the site in partnership with property owner SKM LLC, which acquired the land for $5.9 million in 2020.

Venture Construction Co. is the project’s general contractor. Norfolk-based Tymoff+Moss Architects is designing the project and Kimley-Horn is the civil engineer.

The commercial portion of West Village is expected to be completed in the fall, and construction on the condos is slated to start later this year, Hargett said.

He declined to comment further on commercial leasing at the development. The development’s currently planned commercial square footage is on the lower end of early plans for the development shared with BizSense in late 2021.

Hargett said the condos are still in the planning stage and he didn’t have price points or floor plans to share. A news release referred to the condos as the “high-end residential component” to the development.

west village rendering

A rendering of West Village, an upcoming mixed-use development at West Broad Street and Gayton Road in Short Pump. (Image courtesy of Rebkee)

The existing Fink’s store at Short Pump Town Center will be relocated to the new development, according to Fink’s spokeswoman Lindsey Sinozich.

An exact opening date hasn’t been set but the store is expected to open at West Village within the next 12 months.

The new location will be more than twice as large as the current Short Pump outpost and the company plans to expand its jewelry, watch and diamond offerings in the new space, Sinozich said in an email.

“The new store will offer a larger selection, private and semi-private shopping areas and ample room for customers to spend time in the store and relax in our many hospitality areas. Shopping patterns have changed and we want to evolve with our customer expectations and provide the highest level of customer service,” she said.

Fink’s first opened its Short Pump mall store in 2003. It’s on the ground level near Dillard’s.

The Roanoke-based jeweler has stores in Virginia, North Carolina and Tennessee. The Short Pump store is the company’s only location in the Richmond region. A Chesterfield Towne Center store shuttered in 2020.

Connie Jordan Nielsen of Thalhimer is handling leasing at West Village.

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Bruce Milam
Bruce Milam
1 year ago

And another shout out to broker Mark Douglas for assembling and selling this corner after years of work. That’s two important corners he’s been part of, announced here just 24 hours apart. Rebkee to their credit is always busy with something new.

Victoria Woodhull
Victoria Woodhull
1 year ago

Any additional roads planned to mitigate the horrendous traffic? Adding more vehicles to an already overloaded road system in Short Pump is super frustrating.

Bruce D Anderson
Bruce D Anderson
1 year ago

I believe there’s a plan to put an I64 exit/entrance up on Gayton north of Broad. That would take a TON of traffic off Broad through the center of Short Pump. Walkable developments like West Broad Village and some public transport like light rail would also be awesome. Imagine a light rail line that circulates from Innsbrook to Centerville? You could even do an elevated monorail. That’d change the traffic situation, right?

Last edited 1 year ago by Bruce D Anderson
Michael Morgan-Dodson
Michael Morgan-Dodson
1 year ago

Light rail…oh too funny. Goochland and monorail for a county that has not even reached 30,000 in population. They will be luckily if a small shuttle bus starts up. PS that exchange has been talked about for years at Gayton (Diamond Diverge plan released in 2016). My understanding now is due to development they are now talking not having access in all directions.

Chris Crews
Chris Crews
1 year ago

I worked for a long time in Short Pump. Commuting from the Fan, it was easiest for me to take 64 to 288 and come in from the West. Especially if I was arriving in Short Pump anywhere from 4-6 or during Christmas.

Jay Atkinson
Jay Atkinson
1 year ago

I was on an HOA board nearby, and the last time the county briefed us on this, they made it sound like it would be years if that interchange ever gets built. This project is not the worst of it though. Unless something has changed, there are another 1,600 units planned at Gayton and Bacova, and the people from the county we talked to seemed to think those would be completed before the interchange was as well. The interchange involves the feds, the state, and the county, so I wouldn’t expect it anytime soon. My info may be out of… Read more »

Justin Reynolds
Justin Reynolds
1 year ago

Victoria, you regularly post about traffic and your only solutions ever involve more roads/lanes and less development. Neither is going to help. What we need is more walkability, density, and more mass transit, since we cannot build our way out of the issue.

Victoria Woodhull
Victoria Woodhull
1 year ago

I hear you Justin, yes, I do bitch about traffic frequently because it seems stories about “Developers” are the primary stories on BizSense. But I did comment on the coffee article! ; )
If you want walkability, high density, and mass transit, RVA already has that – just move to the Fan! When it comes to Short Pump, and giving up the cars?——you first!

Michael Morgan-Dodson
Michael Morgan-Dodson
1 year ago

Amen, sometimes I think business news is more expanded press releases than articles. However the recent update on the Diamond plans by BizSense was very in-depth. PS there is still a MAJOR disconnect between walkability. To me if a development is walkable but not integrated into large neighborhood so what. Take West Broad Village…zero sidewalks/trails down Three Chopt, Zero connection under 64 to Innsbrook, Even the “crosswalks” across Broad Street do not line up or are even marked.

Lee Gaskins
Lee Gaskins
1 year ago

Super point! Even with the new developments at Regency, there have been very little sidewalk improvements. And crosswalks, yeah right. All it takes is some paint and better signage. But people don’t want to slow down for pedestrians. We need to learn to do better.

Justin Reynolds
Justin Reynolds
1 year ago

I live adjacent to The Fan and I want the entire region to plan for more than just vehicles. I don’t want Short Pump to be turned into Atlanta with super wide roads packed with brake lights—that’s what you’re requesting.

This is a business news site, and while I’d like developers to cover more infrastructure costs, especially sidewalks, this site isn’t going to cover traffic or road construction. They’re filling a niche.

Ludwig Carlson
Ludwig Carlson
1 year ago

It’s a shame they didn’t leave a few more layers of trees for those home owners that are no longer going to enjoy privacy.

Cory Swartz
Cory Swartz
1 year ago
Reply to  Ludwig Carlson

Those homes were all sold to Edward Rose for development. I believe it will be apartments, unless it was rezoned again.

Justin Ranson
Justin Ranson
1 year ago
Reply to  Ludwig Carlson

If they wanted the privacy, they could have bought the lot. You’re not guaranteed to not have neighbors if you don’t own the land.