The Pitch: Advertising and marketing news for 3.28.23

Amanda Anderson

Amanda Anderson

Madison+Main signed two new clients. Work for S.B. Cox Ready Mix, a Sandston-based concrete and stone supplier, will include consumer outreach, recruiting and marketing strategy. For Front Porch Coffeehouse & Gathering Place, the agency is preparing a branding package and PR strategy for the launch of a monthly community event series hosted by the Kilmarnock-based café.

Brandon Segres

Brandon Segres

Madison+Main hired Amanda Anderson and Brandon Segres as account executives. Anderson is a 2020 Virginia Tech graduate and worked three years as marketing communications manager at Davenport Aviation. Segres was an account manager for Dotted Line and is a 2019 Liberty University graduate.

Erin Bishop

Erin Bishop

Brand Federation hired Erin Bishop as a managing director. The UVA alumna was previously a managing partner and principal with SIR and owned market research company EAB Research.

The Hodges Partnership was contracted by the Virginia Spirits Board to develop an integrated marketing and branding program for the Virginia spirits industry. The board recently established a marketing office and is a commodity board of the Virginia Department of Agriculture and Consumer Service.

BellRae Devils Lettuce logoBellrae Marketing created a brand identity for Devil’s Lettuce, a vegan restaurant in Innsbrook from chef Janice Rossano of Hurley’s Tavern. Work included logo and menu design, fonts, color palette and naming.

Glenn Gray of Buffalo Groupe was promoted to executive vice president. He was previously a senior VP and is based in Richmond. Buffalo also launched a campaign for Mechanicsville-based QubicaAMF’s Hyperbowling brand.

Wythe Ave Consulting collaborated with Torx Media to rebrand and launch a new website for The Children’s Center, a Virginia nonprofit supporting families with prenatal care, childcare, preschool, and early intervention and pediatric therapy services.

Red Orange Studio was hired by Town Center of Virginia Beach to develop logo variations and a brand style guide and to refresh creative for a digital ad campaign. The agency is working with Axis Global Enterprises on a brand strategy, brand architecture and visual identity project.

Lythos Studios created the logo, branding and website for Revel Market and Bar, a recently opened Lakeside restaurant from Julep’s owner Amy Cabaniss and former executive chef Cory Chaney. Lythos also is managing its social media accounts.

Addison Clark supported a video premiere party for Dennis Wagner, a business development officer with First National Bank Small Business Finance. The event at Hardywood West Creek showcased a client video the agency produced.

Oak Hill Vet Care & Pet Resort – FNB Small Business Finance from FNB Small Business on Vimeo.

Amanda Anderson

Amanda Anderson

Madison+Main signed two new clients. Work for S.B. Cox Ready Mix, a Sandston-based concrete and stone supplier, will include consumer outreach, recruiting and marketing strategy. For Front Porch Coffeehouse & Gathering Place, the agency is preparing a branding package and PR strategy for the launch of a monthly community event series hosted by the Kilmarnock-based café.

Brandon Segres

Brandon Segres

Madison+Main hired Amanda Anderson and Brandon Segres as account executives. Anderson is a 2020 Virginia Tech graduate and worked three years as marketing communications manager at Davenport Aviation. Segres was an account manager for Dotted Line and is a 2019 Liberty University graduate.

Erin Bishop

Erin Bishop

Brand Federation hired Erin Bishop as a managing director. The UVA alumna was previously a managing partner and principal with SIR and owned market research company EAB Research.

The Hodges Partnership was contracted by the Virginia Spirits Board to develop an integrated marketing and branding program for the Virginia spirits industry. The board recently established a marketing office and is a commodity board of the Virginia Department of Agriculture and Consumer Service.

BellRae Devils Lettuce logoBellrae Marketing created a brand identity for Devil’s Lettuce, a vegan restaurant in Innsbrook from chef Janice Rossano of Hurley’s Tavern. Work included logo and menu design, fonts, color palette and naming.

Glenn Gray of Buffalo Groupe was promoted to executive vice president. He was previously a senior VP and is based in Richmond. Buffalo also launched a campaign for Mechanicsville-based QubicaAMF’s Hyperbowling brand.

Wythe Ave Consulting collaborated with Torx Media to rebrand and launch a new website for The Children’s Center, a Virginia nonprofit supporting families with prenatal care, childcare, preschool, and early intervention and pediatric therapy services.

Red Orange Studio was hired by Town Center of Virginia Beach to develop logo variations and a brand style guide and to refresh creative for a digital ad campaign. The agency is working with Axis Global Enterprises on a brand strategy, brand architecture and visual identity project.

Lythos Studios created the logo, branding and website for Revel Market and Bar, a recently opened Lakeside restaurant from Julep’s owner Amy Cabaniss and former executive chef Cory Chaney. Lythos also is managing its social media accounts.

Addison Clark supported a video premiere party for Dennis Wagner, a business development officer with First National Bank Small Business Finance. The event at Hardywood West Creek showcased a client video the agency produced.

Oak Hill Vet Care & Pet Resort – FNB Small Business Finance from FNB Small Business on Vimeo.

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