A rendering of the new Allianz Amphitheater at Riverfront. Courtesy Live Nation.
Weeks after Richmond’s new baseball stadium scored its naming rights deal, the city’s new riverfront amphitheater has landed a title sponsor of its own.
Insurance giant Allianz Partners, which for years has had a major office presence locally, was announced today as the lead sponsor for the 7,500-capacity music venue that’s under construction on a riverfront hillside downtown.
Dubbed Allianz Amphitheater at Riverfront, the $30 million facility is expected to open in summer 2025. The venue is a joint venture between Coran Capshaw’s Charlottesville-based Red Light Ventures and entertainment giant Live Nation.
The naming rights deal is for 10 years. Other terms of the deal were not disclosed.
“We are thrilled to be part of bringing this exciting new entertainment venue to the Richmond community,” Allianz CEO Jeff Wright said in a prepared statement. “Our leadership team, along with the hundreds of our associates who live and work in Central Virginia, eagerly anticipate opening night and many future summers filled with incredible music against the backdrop of our beautiful city.”
Capshaw added: “We’re excited to have Allianz Partners join us as we bring a new destination for live music to downtown Richmond.”
The deal was announced at a press event this morning and comes about a month after Goochland-based CarMax was announced as the title sponsor of the Richmond Flying Squirrels’ new baseball stadium that’s under construction along Arthur Ashe Boulevard. It will be named CarMax Park.
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