A neighborhood business association is forging ahead with a relaunch amid the coronavirus pandemic, with board members saying local businesses need the support now more than ever.
Fan-area business group launches revamped program
Media/Marketing/Advertising
Richmond’s ‘philanthropologist’ lands docu-series on PBS
At a time when people around the world are looking for help in the face of crisis, a new TV documentary series that’s rooted in Richmond is putting a spotlight on international stories of overcoming struggle, through the lens of the business side of global giving.
Local ad work goes viral – in a different way
As the coronavirus outbreak continues to alter the world as we know it, area ad agencies are rolling out new work that’s playing a part in the response, while also adjusting how they reflect a cultural landscape that is changing by the day.
‘Keep Calm and Nom Nom’: Local campaign encourages buying gift cards to help restaurants
With public health concerns surrounding the coronavirus hitting the food and beverage industry particularly hard, a campaign from a Richmond ad agency is looking to help area restaurants and breweries stay afloat by bringing them revenue from a distance.
The Pitch: Advertising and marketing news for 2.25.20
A Martin Agency veteran returns to the fold as chief strategy officer, a state community college system hires a local PR firm, and industry panelists analyze Super Bowl spots and black representation in advertising in the latest roundup.
Downtime: Rapping with Daniel Jones
In the spirit of the comic book character that inspires his stage name, by day, he’s Daniel Jones, copywriter at The King Agency. By night, he’s Nickelus F, Richmond rapper.
The Pitch: Advertising and marketing news for 2.11.20
A record number of Brandcenter alums play ball on this year’s Super Bowl ads, VCU Health works with a Nashville-based agency on a campaign for Children’s Hospital of Richmond, and an area university enlists a local shop for social media marketing.
Creative Q&A: Martin Agency’s football recruit
From playing ball under Justin Fuente at the University of Memphis to rubbing shoulders with Nick Saban on and off the field, art director Derek Smith brings an insider’s perspective to The Martin Agency’s Buffalo Wild Wings account.
The Pitch: Advertising and marketing news for 1.28.20
A surf park-anchored mixed-use development in the works in Chesterfield enlists a local firm for its website, a Richmond voice actor records spots for a downtown agency at a Shockoe studio, and several area shops announce promotions and new hires.
Shockoe Slip firm moving HQ to Spy Rock’s new Myers St. project
As it looks to the future with an ambitious growth plan, a local digital marketing agency is moving up out of Shockoe Slip to anchor the commercial section of a new mixed-use development just off Arthur Ashe Boulevard.