As the logos of two locally based companies speed around the Action Track this weekend, about a dozen more will be vying to catch race fans’ eyes from stationary positions during Sunday’s Toyota Owners 400 at Richmond International Raceway.
With the addition of an established local billboard saleswoman, a national media company with a niche in out-of-home advertising is establishing a Mid-Atlantic presence with an outpost in Richmond.
The head of the grad school’s creative brand management track talks about his approach to branding, the one question he always asks a client, and the “colossal failure” that forever changed his professional outlook and perspective of his industry.
Having established itself locally with political ad work on both the regional and national level, the 4-year-old agency is putting boots on the ground in Georgia as it looks to extend its national reach.
The move marks a new chapter for the veteran agency, which currently occupies space in a Southside office park that its CEO described as cavernous and inefficient.
The cannonballs were rolling at this year’s Richmond Show, the annual awards ceremony of the Advertising Club of Richmond.
After fantasizing for years about starting their own agency, a veteran local adman and a TV news reporter-turned-video producer are teaming up to make their fantasy-themed branding firm a reality.
Richmond’s resident ad giant has announced another round of layoffs — the second time it has trimmed its workforce in six months.
After a five-year stint with a private equity partner, a nearly 30-year-old direct mail and printing company is once again locally owned.
The Martin Agency vet and new chief creative officer for Dotted Line Collaborations talks with BizSense about her move and the campaign her new agency is rolling out for a Chesterfield community.