The Pitch

Icy Hot gets its first work from a downtown agency and a new campaign launches for Experience Chesterfield. (BizSense Pro required)

Papa Johns gets a new campaign from a downtown firm, and a PR shop enlists a local peer for rebranding and office design work. (BizSense Pro required)

Thirty Brandcenter alums touched this year’s Super Bowl ads and an annual panel provides local critiques. New work for VPM and a local EV bikes dealer. (BizSense Pro required)

This year’s Super Bowl ads included locally produced spots for Ritz Crackers, Virginia Lottery and Langley Federal Credit Union. (BizSense Pro required)

Philadelphia Eagles player Saquon Barkley stars in a series of locally produced social media ads, and two area firms collaborate on a rebrand for a local nonprofit. (BizSense Pro required)

A college bowl game’s “mayo dump” goes viral with help from a Richmond agency and Flavor Flav, and a historic site in Saudi Arabia comes back to life via a locally produced augmented reality tour. (BizSense Pro required)

Formula 1, Chevy and Audi get spots produced by a local studio, a pair of Sportable alums launch a consulting firm, and a local photographer shoots images for a pedestrian safety campaign. (BizSense Pro required)

Dwayne Johnson opens up in a locally produced video for GQ, and UR students get an assist from the Brandcenter in a salad dressing competition. (BizSense Pro required)

The Hanover County Sheriff’s Office gets a recruitment video ad, and new spots for Chesapeake Bank and rodent control brand Tomcat. (BizSense Pro required)

A candidate for mayor taps a local firm for ads, and a Richmond studio animates Slimer for a Kentucky Lottery spot. (BizSense Pro required)