ISC motorsports

“Gentlemen, start your economic engines”

Lagging attendance, sponsorship losses, and the auto meltdown in Detroit hover over NASCAR, but the Sprint Cup race this weekend at Richmond International Raceway will still have a huge economic impact on the area. There will be as many as 4,000 people working at the raceway complex over the weekend; the traveling vendors are still… Read more »

Caution flag for RIR

The financial turmoil surrounding Detroit’s Big Three automakers could throw a wrench into one of the area’s biggest sports engines: Richmond International Raceway. Domestic automakers have slashed their marketing budgets, which means millions in potential losses not only for NASCAR, but also for RIR and parent company ISC Motorsports. Chevrolet, a General Motors brand, announced… Read more »