Lindy Fralin’s Pickups

To thousands of guitar aficionados, Richmond is known as the return address for one of the finest craftsmen in the world. That’s because Lindy Fralin has built a rabid following for his Richmond-made guitar pickups, magnetic and copper wire apparatuses that translates the vibration of metal (the strings) into sound and send it to the amplifier. Fralin’s story is a refreshing lesson for budding entrepreneurs — if you can be the best at whatever it is you enjoy, you can build a thriving business.