Short Pump hits Rock Bottom

Rock Bottom 2

Rock Bottom brewery and restaurant opened in Richmond on Monday. Photo by Michael Thompson.

The craft beer trend has flowed into Richmond’s most popular mall.

Rock Bottom Restaurant & Brewery opened June 2 at 11800 W. Broad St. near the food court at Short Pump Town Center.

Dale Nelson, Rock Bottom’s general manager, said the Denver-based chain spent about $3 million to transform the 8,500-square-foot space into the company’s 38th location. This will be the second Rock Bottom in Virginia, following a site in Arlington.

The restaurant rang up $9,500 in sales on its opening day, Nelson said. About 500 people stopped in to taste Rock Bottom’s beers, including a Kolsch, IPA, Belgian Wheat, Belgian Ale and Coffee Cream Stout.

The Richmond location’s head brewmaster, Becky Hammond, has added some of her own recipes to the draft list. Her Citra Pale Ale, Cascade Hop Amber Ale and a Sweet Nut Brown are unique to the Rock Bottom in Short Pump.

Rock Bottom isn’t the only national brewery-restaurant concept that has seen opportunity in the area. California-based BJ’s Restaurant and Brewhouse is currently building a Short Pump location toward the western edge of the mall.

The Rock Bottom brand falls under the umbrella of CraftWorks Restaurants & Breweries, which also owns Gordon Biersch Brewery Restaurants and Old Chicago Pizza and Taproom.

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Rock Bottom 2

Rock Bottom brewery and restaurant opened in Richmond on Monday. Photo by Michael Thompson.

The craft beer trend has flowed into Richmond’s most popular mall.

Rock Bottom Restaurant & Brewery opened June 2 at 11800 W. Broad St. near the food court at Short Pump Town Center.

Dale Nelson, Rock Bottom’s general manager, said the Denver-based chain spent about $3 million to transform the 8,500-square-foot space into the company’s 38th location. This will be the second Rock Bottom in Virginia, following a site in Arlington.

The restaurant rang up $9,500 in sales on its opening day, Nelson said. About 500 people stopped in to taste Rock Bottom’s beers, including a Kolsch, IPA, Belgian Wheat, Belgian Ale and Coffee Cream Stout.

The Richmond location’s head brewmaster, Becky Hammond, has added some of her own recipes to the draft list. Her Citra Pale Ale, Cascade Hop Amber Ale and a Sweet Nut Brown are unique to the Rock Bottom in Short Pump.

Rock Bottom isn’t the only national brewery-restaurant concept that has seen opportunity in the area. California-based BJ’s Restaurant and Brewhouse is currently building a Short Pump location toward the western edge of the mall.

The Rock Bottom brand falls under the umbrella of CraftWorks Restaurants & Breweries, which also owns Gordon Biersch Brewery Restaurants and Old Chicago Pizza and Taproom.

[soliloquy id=”64091″]

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