The Pitch: Advertising and marketing news for 5.8.18

Mondial released a video on Richmond-based artist Mickael Broth. Called “The Night Owl,” the five-minute short film tells Broth’s journey from jailed graffiti artist to commissioned street artist and muralist.

Yogg completed a rebranding and marketing package for Hillsborough Pediatric Dentistry in Hillsborough, North Carolina. Work included logo, identity suite, website and marketing recommendations.

TribleWork launched a website for TechSource, a government technology industry publication.

Mobelux launched a website for Elwood Thompson’s.

Mobelux launched a new website and content management system platform for Ellwood Thompson’s. The system allows the grocery store to add new content to the site, which includes hand-drawn graphics, photography and text.

PRSA Richmond named Hardy Communications president Beth Hardy as this year’s recipient of its Thomas Jefferson Award for Excellence, recognizing achievement of a PR practitioner in helping to advance the profession.

Hardy will receive the award at the 71st annual Public Relations Awards on May 24.

Big Spoon Co. produced a five-minute video interview with Blue Bee Cider founder Courtney Mailey.

Elevation completed a branding platform for Richmond-based Silgan Dispensing. Work included advertising, website, product collateral and sales materials. A brand book was developed in eight languages, and messaging and graphic platform development will be integrated into the company’s international marketing.

Elevation was hired by locally based Legacy Navigator to develop a radio campaign. It is working with New York firm Arcadian Cap Group on branding for its One Monument Avenue redevelopment project.

Elevation completed a branding platform for Silgan Dispensing.

Other work for the agency includes branding for Richmond-based Gravely Group; messaging and web development for Achieve One, a Glen Allen-based computer security firm; marketing for Richmond-based Cava Capital; and rebranding for local used shoe supplier Soles2Share.

Creative Visual Design developed new websites for local restaurants Curbside Café, The Hop and West Coast Provisions; Dominion Hospitality Group, a Richmond-based property management group; Oilville-based Brewer Communications; Williamsburg-based advisory firm RailSolutions; and Charlottesville-based STA Soccer.

New clients for Creative Visual include area restaurants Chez Max,

Home Team Grill, Little Nickel and X-Actly Wright Seafood. VCU Medical Center hired the firm for video work. It is also providing drone services and photography for local real estate firm Cabell Childress Group and Virginia United Methodist Housing Development Corp. 

Colab launched a redesigned website for Red River Foods.

Colab launched a redesigned website for Red River Foods, a Richmond-based food supplier.

Boost Promotional Branding is moving its Richmond headquarters from 3900 Gaskins Road to 8090 Villa Park Drive, where it purchased a building last month.

The promotional marketing firm plans to move by yearend.

The Brandcenter held its annual recruiter session April 25-26. About 250 recruiters participated in this year’s event, including local shops Barber Martin Agency, ndp, Padilla, The Martin Agency and Marketing Mixtape.

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