RIR

Name change for RIR race

Unless you are a die-hard race fan, you may not have noticed that the fall NASCAR race at Richmond International Raceway has a new name.

“Gentlemen, start your economic engines”

Lagging attendance, sponsorship losses, and the auto meltdown in Detroit hover over NASCAR, but the Sprint Cup race this weekend at Richmond International Raceway will still have a huge economic impact on the area. There will be as many as 4,000 people working at the raceway complex over the weekend; the traveling vendors are still… Read more »

Hotel bookings in the pits for race weekend

Hotels across the metro region have dropped rates to lure NASCAR fans to Saturday night’s race at Richmond International Raceway. But even at lower prices, hotel managers expect to have plenty of empty rooms. “Quite honestly, I think the economy has really impacted people’s decision to come to the race this year,” said Fritz Schwartz,… Read more »

Pipeline: Commercial Real Estate Round Up for 1.23.08

Richmond International Raceway purchased a 35,300 square foot building at 4001 Carolina Ave. in Henrico for $1 million. Robert L Borum and Associates LLC purchased a 9,600 square foot flex-space building at 8191 Staples Mill Road in Henrico County from Rastek Construction and Development Corp. for $1 million. Click on the story link for more… Read more »

Caution flag for RIR

The financial turmoil surrounding Detroit’s Big Three automakers could throw a wrench into one of the area’s biggest sports engines: Richmond International Raceway. Domestic automakers have slashed their marketing budgets, which means millions in potential losses not only for NASCAR, but also for RIR and parent company ISC Motorsports. Chevrolet, a General Motors brand, announced… Read more »

Local NASCAR expert says sport ok

Local NASCAR expert Dr. Jon Ackley said the sport will continue even if the Big Three go under, but either way major changes are on the way. Ackley is a professor of management at the VCU School of Business and teaches a Business of NASCAR class. He also helps manage a blog about the business… Read more »