Humble Haven Yoga has stretched into additional square footage next door to its 3-year-old Henrico location.
The yoga studio recently took over a storefront adjacent to its space at 6980 Forest Ave. in the Shoppes at Reynolds Crossing.
The move gives the business a total of 3,200 square feet of studio space.
Owner Suzanne Burns said the vacant adjacent storefront seemed like a good opportunity for Humble Haven to up the ante with more space and more programming.
“As we made our way out of the pandemic and things started to recover for us, and we saw more people come back, the space next door was still empty. We decided we’d go ahead and take over that space as well,” Burns said.
Since its launch in early 2016, Humble Haven has traditionally focused on hot yoga, which involves turning up the thermostat in the studio to get students sweating.
The expanded Reynolds Crossing space allows the studio to introduce more unheated yoga classes. Humble Haven is also bringing back yin yoga, a style that focuses on joints and connective tissues. The studio got away from the style because of spacing requirements during the pandemic. Those additions join the studio’s existing roster of various yoga styles.
“We want to be a one-stop shop for our students where they can have one membership and access everything from strength-based workouts to yin yoga,” Burns said.
Humble Haven stopped offering prenatal classes this spring, but has a referral partnership in place for that programming with Whole Heart Space, a new yoga studio in Gayton Crossing.
Humble Haven late last year introduced discounted membership offerings, which cut 40 percent off the studio’s unlimited and limited memberships as a way to expand its base among folks turned off by regular rates. Burns said that has resulted in six to 10 new “bridge members” every month.
“We don’t want pricing to be a barrier for folks.” she said. “It’s a rotating list but it’s been a successful program for us.”
The studio’s unlimited classes package is $135 a month. The five-classes-a-month limited membership is $80. An annual unlimited-classes membership costs $1,300, according to the company website.
Five-class packages are $100, 10-class packages $185 and 20-class packages $350, according to the website.
Burns said Humble Haven has 300 members and 16 teachers including her.
Humble Haven has operated at in the Forest Avenue space since early 2020. The expanded 1,400-square-foot space at 6976 Forest Ave. was once home to Roxbury Juice Co. and sits across from the center’s anchor, Walmart.
Other tenants in that retail strip are Orangetheory Fitness at 6984 Forest Ave. and Mezeh Mediterranean Grill at 6972 Forest Ave.
Humble Haven originally opened at 13 S. 13th St. in Shockoe Bottom in early 2016, but closed that location in the fall of 2020. Those digs are now home to BareSoul Yoga.
Humble Haven held a grand opening for the new expanded space Sunday, and classes are underway in the new studio space.
Humble Haven Yoga has stretched into additional square footage next door to its 3-year-old Henrico location.
The yoga studio recently took over a storefront adjacent to its space at 6980 Forest Ave. in the Shoppes at Reynolds Crossing.
The move gives the business a total of 3,200 square feet of studio space.
Owner Suzanne Burns said the vacant adjacent storefront seemed like a good opportunity for Humble Haven to up the ante with more space and more programming.
“As we made our way out of the pandemic and things started to recover for us, and we saw more people come back, the space next door was still empty. We decided we’d go ahead and take over that space as well,” Burns said.
Since its launch in early 2016, Humble Haven has traditionally focused on hot yoga, which involves turning up the thermostat in the studio to get students sweating.
The expanded Reynolds Crossing space allows the studio to introduce more unheated yoga classes. Humble Haven is also bringing back yin yoga, a style that focuses on joints and connective tissues. The studio got away from the style because of spacing requirements during the pandemic. Those additions join the studio’s existing roster of various yoga styles.
“We want to be a one-stop shop for our students where they can have one membership and access everything from strength-based workouts to yin yoga,” Burns said.
Humble Haven stopped offering prenatal classes this spring, but has a referral partnership in place for that programming with Whole Heart Space, a new yoga studio in Gayton Crossing.
Humble Haven late last year introduced discounted membership offerings, which cut 40 percent off the studio’s unlimited and limited memberships as a way to expand its base among folks turned off by regular rates. Burns said that has resulted in six to 10 new “bridge members” every month.
“We don’t want pricing to be a barrier for folks.” she said. “It’s a rotating list but it’s been a successful program for us.”
The studio’s unlimited classes package is $135 a month. The five-classes-a-month limited membership is $80. An annual unlimited-classes membership costs $1,300, according to the company website.
Five-class packages are $100, 10-class packages $185 and 20-class packages $350, according to the website.
Burns said Humble Haven has 300 members and 16 teachers including her.
Humble Haven has operated at in the Forest Avenue space since early 2020. The expanded 1,400-square-foot space at 6976 Forest Ave. was once home to Roxbury Juice Co. and sits across from the center’s anchor, Walmart.
Other tenants in that retail strip are Orangetheory Fitness at 6984 Forest Ave. and Mezeh Mediterranean Grill at 6972 Forest Ave.
Humble Haven originally opened at 13 S. 13th St. in Shockoe Bottom in early 2016, but closed that location in the fall of 2020. Those digs are now home to BareSoul Yoga.
Humble Haven held a grand opening for the new expanded space Sunday, and classes are underway in the new studio space.
Congratulation’s Suzanne!