Friday’s ceremony introduced the Advertising Club of Richmond’s new Bridge awards, a pewter trophy depicting the arched CSX bridge that replaces the club’s longtime cannonball trophy.
Locally produced ads tied to pro tennis and golf events roll out, restaurants get new websites and branding, plus the Brandcenter puts work of its graduating class on display.
Several local companies get new websites, two shops add to their rosters, and an area studio contributes sound for a pair of ads.
A Richmond ad man joins an agency in Ashland, businesses in Hopewell get marketing assists through a pandemic-relief program, and VCU ad students volunteer for nonprofits.
An agency CEO departs, the VMFA taps a local firm as its lead strategic media agency, and a public radio station gets a new campaign.
A shipping company debuts a collection at New York Fashion Week with help from a Richmond agency, a fiber optics firm hires a Richmond shop, and a local ad club reviews Super Bowl commercials.
On the heels of its latest “Agency of the Year” win, the ad giant’s chief creative officer discusses his role with Martin and why he believes the company has to channel its inner Michael Jordan.
A local energy contractor gets a bird-themed rebrand, an online wedding company picks a local shop as its lead creative agency, and the Brandcenter’s executive director is tapped to lead a certificate program in France.
The state lottery rolls out ads for its newest game, a website redesign is in store for an economic development group, and a Richmond distiller gets new social media ads.
A national fitness chain rolls out its latest locally produced ads, an economic development marketing group gets a rebrand, and some area nonprofits get marketing assists.
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