Alumni from nearly all of VCU’s graduating classes descended on the school for a three-day-long summit.
Alumni converge on Brandcenter
Media/Marketing/Advertising
For ad campaigns, mayoral candidates look local, out of town
This year’s Richmond mayoral race is bringing new business to a number of local advertising firms, as well as to at least two out-of-town agencies.
Two media firms make moves in the Slip
A digital marketing agency and a public relations firm have found new homes in Shockoe.
Production studio: ‘It opened our eyes to our own destiny’
After seven years as a post-production company, a local studio is broadening its focus beyond the final parts of the filmmaking process.
Creative Q&A: The call of Hue & Cry
Spawned three years ago from The Martin Agency, the animation studio opens the doors of its new Shockoe Slip space, and opens up about how they come up with the images they create.
Downtown firm acquired by KC agency
As it marks its 35th year, a local marketing and consumer research firm is joining forces with a Kansas-based ad agency that likewise focuses on the senior living industry.
Record label finds groove in agency’s downtown digs
Available space at a downtown branding agency has brought a local record label to West Broad Street and resulted in a music education campaign and experiment.
Brandcenter brings former Martin Agency CEO into leadership fold
As it prepares for the university’s largest capital campaign to date, the VCU Brandcenter is tweaking its leadership structure to give its director more time to focus on fundraising.
Martin Agency lays off 29 in wake of Walmart loss
Two months after losing one of its larger accounts, Richmond’s resident ad giant has trimmed its workforce by about 5 percent.
Glen Allen, Manchester firms to merge
After a seven-year run, a local digital marketing firm is joining forces with a younger contemporary.